The OTT Market: A Growing Force in the Media Landscape The OTT market is projected to grow from USD 53.03 billion in 2023 to USD 171.49 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 15.80% during the forecast period (2023 - 2032) OTT stands for "over-the-top," which refers to the delivery of content over the internet, bypassing traditional distribution channels...